
Telecom & Engineering
Avra Gruppe
Complete rebranding and new visual identity for a leading German telecom and fiber-optic company.
Beschrijving
Avra Gruppe, active in electrical and fiber-optic engineering and collaborating with major telecom providers in Germany, was ready for a complete visual transformation. They needed a brand identity that reflected their scale, professionalism and authority in the market and aligned with their new headquarters. We began with an in-depth market analysis of their niche, competitors and customers. Based on these insights, we developed a timeless, powerful and distinctive brand identity that conveys trust and technical expertise. The new symbol is crafted to be instantly recognizable and designed to grow with the company for years to come.

Avra Gruppe is a leading technical organization in Germany, specializing in electrical engineering, telecom and fiber-optic projects for both major enterprises and national telecom providers.
WHAT WE DID
INDUSTRY
Telecom & Engineering
PROJECT GOALS
A timeless identity for a market leader
01
Positioning within the market
Developing an identity that matches their scale, professionalism and type of clients.
02
Unique and timeless brand image
Creating a recognizable symbol and visual style that can grow with them for years.
03
Consistent brand application
Delivering a complete brand book with clear guidelines for all channels.
04
Achieve a premium appearance
Develop an appearance that makes the qualities of a major technical player immediately tangible.
01
Positioning within the market
Developing an identity that matches their scale, professionalism and type of clients.
02
Unique and timeless brand image
Creating a recognizable symbol and visual style that can grow with them for years.
03
Consistent brand application
Delivering a complete brand book with clear guidelines for all channels.
04
Achieve a premium appearance
Develop an appearance that makes the qualities of a major technical player immediately tangible.






















CLIENT TESTIMONIAL
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Wellat
CEO - Avra Gruppe Europe
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